Passerby China

China: Project 34

Project 34 is a wide-range collaboration with several national bodies throughout China. Since launching in June 2020, Passerby has taken hundreds of millions of people around the world on a musical journey across the region.

Passerby is releasing a new mutually collaborated song and music video each month for 34 months, representing each of China’s 34 regions while emphasizing its local culture, heritage, beauty, landscape, and people.

As part of an endless circle of inspiration, the project also features unique collaborations with local artists who hail from each region.

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